K-pop genre preferences in the U.S. 2019

Published by
Marie Charlotte Götting,
Jan 8, 2021
A survey held in the United States in September 2019 revealed that 34.7 percent of K-pop music fans in the country most enjoyed K-pop within the dance genre, making this the most popular. K-pop which is more aligned with indie or rock was the least popular, followed by electronic K-pop and ballads.

Preferred K-pop music genres in the United States as of September 2019

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Release date

December 2019

Region

United States

Survey time period

August 26 to September 8, 2019

Number of respondents

3,303 respondents

Age group

16 years and older

Method of interview

Online survey

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