Thailand: leading genre online games 2022

According to a survey by Rakuten Insight in April 2022, almost 34 percent of Thai respondents stated that they preferred to play role-playing online games. Role-playing games or RPGs include subcategory genres such as multiplayer online role-playing games (MORPGs) and massively multiplayer online role-playing games (MMORPGs). These types of RPGs are distinguished by their world-building and player size in a gaming server at a given time.

Popular PC online gaming titles

For online RPG games, well-known AAA titles such as Final Fantasy XIV, World of Warcraft, and Destiny 2 are Thailand's most popular online gaming titles. Character creation, world exploration, and cooperative gameplay are the core aspects of these MMORPGs. Furthermore, DOTA 2 has been a long-standing popular multiplayer online battle arena (MOBA) game for Thai online gamers in the past decade since it has an established eSports scene. High-earning eSports players in Thailand are mostly DOTA 2 players, earning almost 500 thousand U.S. dollars from their eSports career.

Mobile gaming in Thailand

In recent years, the majority of Thai gamers have used smartphones for gaming, compared to other devices such as PCs, tablets, and game consoles. Part of this phenomenon is heavily contributed by the rising smartphone penetration rate in Thailand, making gaming on smartphones extremely pervasive. Large developers have also taken note of the prominent player base on smartphones, making it very profitable to extend their focus on developing and publishing game titles for mobile. For example, developers of Genshin Impact have made it possible to play on mobile devices, making it a global commercial success in recent years. Some popular smartphone online game titles in Thailand include Garena RoV, Garena Free Fire, Roblox, and PUBG mobile.

Preferred genre of online games in Thailand as of April 2022

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Release date

June 2022

More information

Region

Thailand

Survey time period

April 14 to 30, 2022

Number of respondents

11,455 respondents

Age group

16 years and older

Special properties

among female and male respondents who played online games

Method of interview

Online survey

Supplementary notes

Original question: What genre of games do you prefer to play (the respondents may choose up to three options)

The survey was conducted among 7,476 female and 3,979 male respondents. Other surveyed countries included China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Philippines, Singapore, Taiwan and Vietnam.

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