Vietnam: main types of gaming-related purchases by gender 2020

According to a survey by Rakuten Insight on online gaming, about 34.79 percent of female and 39.48 percent of male Vietnamese respondents stated that they purchased in-game items and virtual goods such as skins and avatars. In the same survey, the majority of online gamers indicated that they played online games daily.

Popular types of purchases made related to online gaming among respondents in Vietnam in 2020, by gender

Characteristic	Female	Male
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Release date

April 2020

More information

Region

Vietnam

Survey time period

March 6 to 30, 2020

Number of respondents

2,065 respondents

Age group

16 years and older

Special properties

among female and male respondents who played online games

Method of interview

Online survey

Supplementary notes

Original question: Which of these gaming-related purchases have you made in the past six months? (you may choose up to three options)

The survey was conducted among 986 female and 1,079 male respondents.

Other surveyed countries included China, Hong Kong, India, Indonesia, Korea, Malaysia, Philippines, Singapore and Taiwan.

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