Main purchase channels to buy goods in bulk due to COVID-19 India 2020 by age

According to a survey by Rakuten Insight on panic buying after the coronavirus outbreak, 45 percent of Indian respondents aged 55 and above stated that they purchased items in bulk in supermarkets and hypermarkets. In the same survey, 61 percent of respondents indicated that they had not engaged in panic buying because of the coronavirus pandemic, while 39 percent of respondents did.

Leading purchase channels to buy goods in bulk due to coronavirus (COVID-19) in India in 2020, by age

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Source

In cooperation with
Rakuten Insight
Release date

May 2020

Region

India

Survey time period

April 9 to 30, 2020

Number of respondents

7,847 respondents

Age group

16 years and older

Special properties

among 2,466 female and 5,381 male respondents that engaged in panic buying

Method of interview

Online survey

Supplementary notes

Original question: Where did you purchase the items in bulk?

The survey was conducted among
3,230 respondents aged 16 to 24 years,
2,953 respondents aged 25 to 34 years,
1,209 respondents aged 35 to 44 years,
331 respondents aged 45 to 54 years and
124 respondents aged 55 years and older.

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