Brazil: e-commerce products' price change before Black Friday 2019

In 2019, Black Friday took place on November 29. One month earlier, on October 29, 2019, the average price of a microwave oven on a e-commerce website in Brazil had increased by 11 percent compared to the average observed on September 29, 2019. Prices of diapers and washing machines offered online rose by 9.7 and 9.2 percent respectively. Among the products surveyed, only laptops had their prices reduced, by 0.4 percent.

Change in prices of selected e-commerce products one month prior to Black Friday in Brazil in 2019

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Release date

November 2019



Survey time period

September 29 to October 29, 2019

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Statistics on "Black Friday e-commerce in Brazil"

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