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Alcoholic beverages consumer growth during COVID-19 in the U.S. in 2020

Spirits were the alcoholic beverage most likely to draw first time retail buyers during the 10 weeks ended May 2, 2020 in the United States. As bars have remained closed, consumers have turned to retail channels to meet their alcoholic beverage needs.

For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.

New alcoholic beverage buyer growth during the coronavirus outbreak in the United States in March 2020

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Sources

Release date

May 2020

Region

United States

Survey time period

10 weeks ended May 2, 2020

Special properties

Grocery and drugstore channels

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Statistics on "Coronavirus: impact on food and beverage trends in the U.S."

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