Australia: leading coffee chain social media presence 2023

As at March 2023, Gloria Jean's had around 330,000 followers on Facebook, compared to over 16,000 on Instagram in Australia. In comparison, Donut King had more than twice the number of Instagram followers of Gloria Jean's.

Total number of social media followers of leading coffee franchises in Australia as at March 2023, by platform (in 1,000s)

Characteristic	Facebook	Instagram	Twitter	LinkedIn	TikTok
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Release date

March 2023

More information

Region

Australia

Survey time period

March 2023

Supplementary notes

*Facebook and LinkedIn figures for McDonalds/McCafe refer to global followers.

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