Average number of books read by Chinese adults per year 2010-2019, by format

According to a survey on Chinese reading habits conducted annually, paper books were more popular than digital books in China. In 2019, Chinese adult consumers read an average of about 4.65 print books and 2.84 e-books per person. The same survey found out that roughly eleven percent of the adult respondents read ten and more print books that year.

Average number of print and digital books consumed by adult readers in China from 2010 to 2019

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Sources

Release date

April 2020

Region

China

Survey time period

2010 to 2019

Number of respondents

16,232 respondents

Age group

18 years and older

Special properties

55 cities from urban and rural regions were covered

Method of interview

Questionnaire

Supplementary notes

Figures prior to 2018 were retrieved from the previous publications.

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