Number of unique podcast advertisers in the U.S. Q4 2018 - Q4 2019
Based on an analysis of podcast advertising data in the top 400 podcasts in the United States, it was found that in the fourth quarter of 2019, the number of unique podcast advertisers in podcasts reached 1,201. In the preceding quarter, there were 1,164 advertisers in the pool of measured podcasts, indicating a growing interest in advertising in this medium.