Influencers creating content types after COVID-19 outbreak worldwide in 2020
During a study conducted in march 2020 among global influencers, it was found that in response to the coronavirus outbreak 23 percent of them started hosting livestreams to accommodate social distancing and keep in contact with their audiences. What is more, some 24 percent of influencers newly joined TikTok for the in order to profit from the growing popularity of video in these circumstances.
