How often do different Italian age-groups watch content on YouTube? A survey conducted in March/April 2019 showed how figures for YouTube usage frequency decreased markedly as respondents grew older. Starting from the 67 percent of the 16-24 years old respondents who reported to watch YouTube content at least once a day, figures decrease until reaching the lowest point at 47 percent for the 45-54 age-group. Almost half of the youngest respondents declared to watch YouTube content several times in a day, while no one in this group reported to rarely or never use YouTube.
Do you ever watch content on YouTube?
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Statistics on
About the industry
9
- Premium Statistic YouTube content watching in Italy 2019, by gender
- Premium Statistic YouTube content watching in Italy 2019, by macro-region
- Premium Statistic YouTube viewers in the United States 2018-2022
- Premium Statistic Central America & the Caribbean: number of YouTube users by country 2017
- Premium Statistic Global number of YouTube viewers 2016-2021
- Premium Statistic Global YouTube user growth 2016-2021
- Basic Statistic Leading YouTube entertainment channels in the UK August 2018, by subscribers
- Basic Statistic Leading YouTube entertainment channels in the UK August 2018, by views
- Premium Statistic Italy: YouTube videos optimal length 2018
About the region
10
- Premium Statistic Preferences about YouTube content in Italy 2017, by type
- Premium Statistic Leading Italian YouTube channels 2024, by subscribers
- Premium Statistic Number of subscribers on the AS Roma YouTube channel February 2021
- Premium Statistic Number of subscribers on the SSC Napoli YouTube channel October 2020
- Premium Statistic Number of YouTube subscribers of AC Milan channel October 2020
- Premium Statistic Views of YouTube videos of AC Milan channel October 2020
- Premium Statistic Leading radio channels on YouTube in Italy 2020
- Basic Statistic Italy: rising beauty influencers on YouTube 2020
- Premium Statistic Italy: leading beauty influencers on YouTube 2020
- Premium Statistic Type of YouTube content watched in Italy 2019, by gender
Other regions
9
- Premium Statistic Argentina: top YouTube content genres 2019
- Premium Statistic Global YouTube celebrity or vlogger viewership 2016, by age group
- Premium Statistic YouTube user growth in the United States 2014-2019
- Premium Statistic Peru: social media usage among children 2019
- Premium Statistic Most popular Hungarian Youtube channels 2020, by number of video views
- Premium Statistic Chile: favorite social networks among children 2019
- Premium Statistic Top ten YouTube channels in Vietnam 2020, by uploaded video views
- Premium Statistic Number of digital video viewers APAC 2019-2023
- Premium Statistic Brazil: social media usage among children 2019
Related statistics
10
- Basic Statistic French channels with the largest number of subscribers on YouTube 2017
- Premium Statistic Beauty YouTube channels with the largest number of subscribers in France 2017
- Premium Statistic Most Subscribed cooking YouTube Channels in France 2017
- Basic Statistic YouTube channels with the most subscribers in France 2017
- Premium Statistic Lifestyle YouTube Channels with the largest number of subscribers in France 2017
- Premium Statistic Leading YouTube channels in Denmark 2024, by number of subscribers
- Premium Statistic Leading YouTube channels in Norway 2024, by number of subscribers
- Premium Statistic Leading YouTube channels in Sweden 2024, by number of subscribers
- Basic Statistic Most popular French YouTube channels as of 2024, by number of subscribers
- Basic Statistic Global Vimeo quarterly subscribers 2015-2021
Further related statistics
5
- Retail video market: consumer spending on physical video in France 2008-2022
- Mobile internet use via laptops in Great Britain 2019, by demographic
- Daily time children spent with media in the U.S. in 2011 and 2013
- Media influencing final decisions about politics in the U.S. in 2011
- Female veterans - Age distribution
Further Content: You might find this interesting as well
Statistics
- Retail video market: consumer spending on physical video in France 2008-2022
- Mobile internet use via laptops in Great Britain 2019, by demographic
- Daily time children spent with media in the U.S. in 2011 and 2013
- Media influencing final decisions about politics in the U.S. in 2011
- Female veterans - Age distribution
Ipsos. (June 5, 2020). Do you ever watch content on YouTube? [Graph]. In Statista. Retrieved April 19, 2024, from https://www.statista.com/statistics/1125195/youtube-content-watching-in-italy-by-age-group/
Ipsos. "Do you ever watch content on YouTube?." Chart. June 5, 2020. Statista. Accessed April 19, 2024. https://www.statista.com/statistics/1125195/youtube-content-watching-in-italy-by-age-group/
Ipsos. (2020). Do you ever watch content on YouTube?. Statista. Statista Inc.. Accessed: April 19, 2024. https://www.statista.com/statistics/1125195/youtube-content-watching-in-italy-by-age-group/
Ipsos. "Do You Ever Watch Content on Youtube?." Statista, Statista Inc., 5 Jun 2020, https://www.statista.com/statistics/1125195/youtube-content-watching-in-italy-by-age-group/
Ipsos, Do you ever watch content on YouTube? Statista, https://www.statista.com/statistics/1125195/youtube-content-watching-in-italy-by-age-group/ (last visited April 19, 2024)
Do you ever watch content on YouTube? [Graph], Ipsos, June 5, 2020. [Online]. Available: https://www.statista.com/statistics/1125195/youtube-content-watching-in-italy-by-age-group/