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Reasons for decreasing e-commerce activities Philippines 2020 by age group

According to a survey conducted by Rakuten Insight in the Philippines, 77 percent of the respondents aged 45 to 54 decreased their online purchases because they have been affected by the economic impacts of COVID-19 as of May 2020. In the same survey, 74 percent of the female respondents have decreased their online spending because of the economic impacts of COVID-19.

Main reasons for decreasing online purchases among consumers during COVID-19 pandemic in the Philippines as of May 2020, by age group

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Source

In cooperation with
Rakuten Insight
Release date

June 2020

Region

Philippines

Survey time period

May 7 to 30, 2020

Number of respondents

2,860 respondents

Age group

16 years and older

Special properties

among survey respondents who did not purchase online

Method of interview

Online survey

Supplementary notes

Original survey question: why did you decrease your e-commerce activity/ made less online purchases during this time? (up to two answers are allowed)

The survey was conducted among
632 respondents aged 16 to 24 years old,
1,344 respondents aged 25 to 34 years old,
675 respondents aged 35 to 44 years old,
145 respondents aged 45 to 54 years,
64 respondents aged 55 years and above

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