U.S. food subcategories with most post-COVID-19 search growth 2020

Published by
Stephanie Chevalier,
Jul 7, 2021
As of May 2020, the leading food, grocery, and cooking subcategory with the biggest post-COVID-19 online search growth was the online grocery and delivery subcategory. Online grocery and deliveries saw a 202 percent increase in web searches. In comparison, the wine and beer making supplies subcategory generated only 15 percent of online search growth compared to the pre-COVID period from January 1 to March 13, 2020.

Leading food, grocery and cooking subcategories with the most post-COVID-19 online retail search growth in the United States as of May 2020

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Release date

May 2020

Region

United States

Survey time period

January 1, 2020 to May 1, 2020

Special properties

Pre COVID-19 = 1/1/2020 to 3/13/2020; Post COVID-19 = 3/14/2020 to 5/1/2020

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