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Interest for Disney+ content in Italy in 2020

In 2020, Disney launched in Italy its video on demand service called Disney+. On the platform, Disney hosted content produced by National Geographic, which was appreciated by 63 percent of Italian users, a poll revealed. On the other hand, only 32 percent of the respondents showed interest in Star Wars movies and related content.

Share of Italian users interested in the video on demand content of Disney+ in 2020

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Source

In cooperation with
YouGov Italy
Release date

May 2020

Region

Italy

Survey time period

May 12-13, 2020

Number of respondents

1,014 respondents

Age group

18 years and older

Special properties

interested and very interested users

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

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Statistics on "Video on demand in Italy"

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