Most popular categories on TikTok worldwide 2020, by hashtag views

Published by Laura Ceci, Feb 15, 2022
As of July 2020, the most popular content categories on the video sharing social app TikTok all have over one billion views. The most viewed content category on the app was entertainment content, with this category having accumulated 535 billion hashtag views collectively. The second most viewed content category was dance with a total of 181 billion hashtag views.

Most popular content categories on TikTok worldwide as of July 2020, by number of hashtag views (in billions)

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Release date

July 2020

Region

Worldwide

Survey time period

July 2020

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TikTokMobile app usageInstagramMobile social media worldwideSocial sharing
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