According to the result of a recent survey conducted by the Mobile Ecosystem Forum, 64 percent of Xiaomi smartphone users as of the end of 2019 were male, which was the second highest rate after Sony among the ten major brands.
Global smartphone user gender distribution among respondents in China as of December 2019, by manufacturer
The survey was conducted among 2,945 female and 3,294 male respondents. Surveyed countries included Brazil, China, France, Germany, India, Japan, South Africa, Spain, United Kingdom and the United States.
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Mobile Ecosystem Forum. (July 21, 2020). Global smartphone user gender distribution among respondents in China as of December 2019, by manufacturer [Graph]. In Statista. Retrieved February 08, 2025, from https://www.statista.com/statistics/1133071/greater-china-global-smartphone-users-gender-distribution-by-major-chinese-vendors/?__sso_cookie_checker=failed
Mobile Ecosystem Forum. "Global smartphone user gender distribution among respondents in China as of December 2019, by manufacturer." Chart. July 21, 2020. Statista. Accessed February 08, 2025. https://www.statista.com/statistics/1133071/greater-china-global-smartphone-users-gender-distribution-by-major-chinese-vendors/?__sso_cookie_checker=failed
Mobile Ecosystem Forum. (2020). Global smartphone user gender distribution among respondents in China as of December 2019, by manufacturer. Statista. Statista Inc.. Accessed: February 08, 2025. https://www.statista.com/statistics/1133071/greater-china-global-smartphone-users-gender-distribution-by-major-chinese-vendors/?__sso_cookie_checker=failed
Mobile Ecosystem Forum. "Global Smartphone User Gender Distribution among Respondents in China as of December 2019, by Manufacturer." Statista, Statista Inc., 21 Jul 2020, https://www.statista.com/statistics/1133071/greater-china-global-smartphone-users-gender-distribution-by-major-chinese-vendors/?__sso_cookie_checker=failed
Mobile Ecosystem Forum, Global smartphone user gender distribution among respondents in China as of December 2019, by manufacturer Statista, https://www.statista.com/statistics/1133071/greater-china-global-smartphone-users-gender-distribution-by-major-chinese-vendors/?__sso_cookie_checker=failed (last visited February 08, 2025)
Global smartphone user gender distribution among respondents in China as of December 2019, by manufacturer [Graph], Mobile Ecosystem Forum, July 21, 2020. [Online]. Available: https://www.statista.com/statistics/1133071/greater-china-global-smartphone-users-gender-distribution-by-major-chinese-vendors/?__sso_cookie_checker=failed