This chart illustrates the product labeling and claims that global consumers find to be most important when they were buying cosmetic products as of 2019. According to the survey, about half of the respondents stated that the label "cruelty free" on cosmetic products was important to them.
Claims consumers look for when shopping for beauty products worldwide as of 2019
Characteristic
Share of respondents who actively look for products with these claims
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in-cosmetics Asia. (February 13, 2020). Claims consumers look for when shopping for beauty products worldwide as of 2019 [Graph]. In Statista. Retrieved January 23, 2022, from https://www.statista.com/statistics/1133244/important-product-claims-when-buying-beauty-products-global/
in-cosmetics Asia. "Claims consumers look for when shopping for beauty products worldwide as of 2019." Chart. February 13, 2020. Statista. Accessed January 23, 2022. https://www.statista.com/statistics/1133244/important-product-claims-when-buying-beauty-products-global/
in-cosmetics Asia. (2020). Claims consumers look for when shopping for beauty products worldwide as of 2019. Statista. Statista Inc.. Accessed: January 23, 2022. https://www.statista.com/statistics/1133244/important-product-claims-when-buying-beauty-products-global/
in-cosmetics Asia. "Claims Consumers Look for When Shopping for Beauty Products Worldwide as of 2019." Statista, Statista Inc., 13 Feb 2020, https://www.statista.com/statistics/1133244/important-product-claims-when-buying-beauty-products-global/
in-cosmetics Asia, Claims consumers look for when shopping for beauty products worldwide as of 2019 Statista, https://www.statista.com/statistics/1133244/important-product-claims-when-buying-beauty-products-global/ (last visited January 23, 2022)
