A March 2018 study revealed that over half of B2B companies that were classed as masters in terms of B2B e-commerce maturity had already already adopted several self-service capabilities in their digital sales environment. The most popular self-service capability was online order, quote, shipment, and purchasing history tracking - this was established by 84 percent of B2B e-commerce masters, 51 percent of B2B e-commerce explorers, and 16 percent of B2B e-commerce novices.
Thinking of your organization’s B2B selling digital / online-self serve capabilities, can your B2B customers do any of the following on their own?
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KoMarketing, & Forrester Research. (September 10, 2019). Thinking of your organization’s B2B selling digital / online-self serve capabilities, can your B2B customers do any of the following on their own? [Graph]. In Statista. Retrieved April 20, 2024, from https://www.statista.com/statistics/1133546/self-serve-capabilities-b2b-customers-can-do-themselves/
KoMarketing, und Forrester Research. "Thinking of your organization’s B2B selling digital / online-self serve capabilities, can your B2B customers do any of the following on their own? ." Chart. September 10, 2019. Statista. Accessed April 20, 2024. https://www.statista.com/statistics/1133546/self-serve-capabilities-b2b-customers-can-do-themselves/
KoMarketing, Forrester Research. (2019). Thinking of your organization’s B2B selling digital / online-self serve capabilities, can your B2B customers do any of the following on their own? . Statista. Statista Inc.. Accessed: April 20, 2024. https://www.statista.com/statistics/1133546/self-serve-capabilities-b2b-customers-can-do-themselves/
KoMarketing, and Forrester Research. "Thinking of Your Organization’s B2b Selling Digital / Online-self Serve Capabilities, Can Your B2b Customers Do Any of The following on Their Own? ." Statista, Statista Inc., 10 Sep 2019, https://www.statista.com/statistics/1133546/self-serve-capabilities-b2b-customers-can-do-themselves/
KoMarketing & Forrester Research, Thinking of your organization’s B2B selling digital / online-self serve capabilities, can your B2B customers do any of the following on their own? Statista, https://www.statista.com/statistics/1133546/self-serve-capabilities-b2b-customers-can-do-themselves/ (last visited April 20, 2024)
Thinking of your organization’s B2B selling digital / online-self serve capabilities, can your B2B customers do any of the following on their own? [Graph], KoMarketing, & Forrester Research, September 10, 2019. [Online]. Available: https://www.statista.com/statistics/1133546/self-serve-capabilities-b2b-customers-can-do-themselves/