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Latin America: channels to resolve health questions 2018

According to a survey carried out by AXON Marketing & Communications in 2018, three out of ten Latin American respondents said that they waited for medical appointments when they had doubts about the results of their medical exams. The second most popular channel to solve such questions was forums or social networks, with 23 percent of respondents.

Main ways to solve questions about health exam results in Latin America in 2018

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In cooperation with
AXON Marketing & Communications
Release date

July 2020


Central and South America, Mexico

Survey time period


Age group

18-60 years

Special properties

survey carried out in Argentina, Colombia, Mexico, and Peru*

Method of interview

Face-to-face interview, online survey

Supplementary notes

* Respondents were representatives of healthcare associations and patients from all socioeconomic levels.
The source does not provide the exact number of respondents nor the date of data collection.

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