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Mexico: most popular food delivery hashtags during COVID-19

Published by Stephanie Chevalier, Jul 17, 2020
On March 30, 2020, the Mexican government declared the state of emergency following the coronavirus (COVID-19) outbreak in the country, calling for the immediate suspension of non-essential activities. With people staying home, the popularity of internet shopping became quickly evident, notably online purchases of consumer goods and food. This trend could be seen in social media, where hashtags related to food delivery took on particular force. The most used hashtag of this kind in the country was #rappi, which was mentioned over 22,000 times from May 19 to June 17, 2020.

Leading hashtags on social media related to food delivery during the COVID-19 outbreak in Mexico in May and June 2020, by number of mentions

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Release date

June 2020

Region

Mexico

Survey time period

May 19 to June 17, 2020

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Topics

Online food delivery in Latin AmericaFoodservice in BrazilOnline Food Delivery Services in the U.S.E-commerce in Latin AmericaE-commerce in Mexico
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