WhatsApp users in Brazil used the app all day long.
As of October 2019, a company in Brazil would spend on customer service eight Brazilian reals per contact made, on average. Meanwhile, the cost per contact via WhatsApp would amount to one real. As of January 2019, around nine out of ten Cost of customer service via telephone vs via WhatsApp in Brazil as of October 2019 (in Brazilian reals)
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Exame. (October 9, 2019). Cost of customer service via telephone vs via WhatsApp in Brazil as of October 2019 (in Brazilian reals) [Graph]. In Statista. Retrieved April 18, 2024, from https://www.statista.com/statistics/1134660/customer-service-whatsapp-brazil/
Exame. "Cost of customer service via telephone vs via WhatsApp in Brazil as of October 2019 (in Brazilian reals)." Chart. October 9, 2019. Statista. Accessed April 18, 2024. https://www.statista.com/statistics/1134660/customer-service-whatsapp-brazil/
Exame. (2019). Cost of customer service via telephone vs via WhatsApp in Brazil as of October 2019 (in Brazilian reals). Statista. Statista Inc.. Accessed: April 18, 2024. https://www.statista.com/statistics/1134660/customer-service-whatsapp-brazil/
Exame. "Cost of Customer Service via Telephone Vs via Whatsapp in Brazil as of October 2019 (in Brazilian Reals)." Statista, Statista Inc., 9 Oct 2019, https://www.statista.com/statistics/1134660/customer-service-whatsapp-brazil/
Exame, Cost of customer service via telephone vs via WhatsApp in Brazil as of October 2019 (in Brazilian reals) Statista, https://www.statista.com/statistics/1134660/customer-service-whatsapp-brazil/ (last visited April 18, 2024)
Cost of customer service via telephone vs via WhatsApp in Brazil as of October 2019 (in Brazilian reals) [Graph], Exame, October 9, 2019. [Online]. Available: https://www.statista.com/statistics/1134660/customer-service-whatsapp-brazil/