Global: rum market value 2018-2028

The global indicator 'Revenue, Combined' in the 'Rum' segment of the alcoholic drinks market was forecast to continuously increase between 2024 and 2028 by in total 3.2 billion U.S. dollars (+18.99 percent). After the eighth consecutive increasing year, the indicator is estimated to reach 20.04 billion U.S. dollars and therefore a new peak in 2028.

Find further information concerning average consumption per capita in the United States and revenue in Poland.

The Statista Market Insights cover a broad range of additional markets.

Market value of the rum market market worldwide from 2018 to 2028 (in billion U.S. dollars)

Characteristic	Market size in billion U.S. dollars
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Supplementary notes

Data provided by Statista Market Insights are estimates.

Definition:

Rum is a spirit that is made from the sugar cane. Typically, rum’s alcohol content lies between 40% and 55% alcohol by volume (ABV).

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per liter, as well as sales channels. Per capita figures refer to a country’s or region’s whole population.

At-home market data covers retail sales via super- and hypermarkets, eCommerce, convenience stores, and similar sales channels. Out-of-home market data includes all sales in hotels and restaurants, sales by catering companies, as well as sales in cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. All prices are valued at retail selling prices, including all sales and consumption taxes.

Key players include Bacardi, Tanduay, Captain Morgan, and Pernod Ricard (e.g., Havana Club).

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