Leading reasons for using social networking services in Japan 2022

Published by Statista Research Department, Sep 11, 2023
According to a survey conducted in Japan in August 2022, almost 89 percent of the respondents used social networking services in order to communicate with already existing acquaintances. At the same time, about two-thirds of the respondents used social media to search for information.

Most common reasons for using social media in Japan as of August 2022

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Source

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Release date

May 2023

Region

Japan

Survey time period

August 2022

Number of respondents

22,858 respondents

Age group

6 years and older

Special properties

among social media users; multiple answers possible; survey answers were retrieved via mail and e-mail

Method of interview

Postal questionnaire

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Statistics on " Social media usage in Japan "

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Overview

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Penetration rates of major services

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Penetration rates of major services by gender

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Penetration rates of major services by age group

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Social media apps

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User behavior

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