Audience distribution of TikTok users by age and gender in France 2020
Unsurprisingly, the majority of TikTok users are aged 13 to 17 (38.09 percent), ahead of 18 to 24-year old’s (36.85 percent) and 25 to 34-year old’s (19.99 percent). As millennials in France are the most tech-savvy, brands and especially influencers have taken note of the vast target group segment.