Try our corporate solution for free!
+1 (212) 419-5770
support@statista.com

Visibility rate of mobile advertising in Germany Q2 2020, by format

In the second quarter of 2020, mobile banners in the 6:1 format had the highest visibility at 67 percent. Mobile banners in the 2:1 format, meanwhile, had the lowest visibility.

Visibility rate of mobile advertising in Germany in 2nd quarter 2020, by format

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% Discount until October 31st
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

July 2020

Region

Germany

Survey time period

2nd quarter 2020

Special properties

Mobile web and in-app

Supplementary notes

The basis for the Meetrics Viewability Benchmarks is the following guideline: 50%/ 1s of the IAB and the Media Rating Council (MRC). At least 50 percent of advertising space needs to have been in the visible section of the browser for one continuous second.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Mobile advertising in Germany"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.