Consumer support for companies acting against racism in the U.S. 2020, by age group

During a June 2020 survey conducted in the United States, respondents were asked about their potential support for companies who took action to combat racism. Survey participants under 35 years old were largely in favor of corporate changes to combat racism, with 40 percent of them much more likely to support a company if it took such action. Conversely, 23 percent of respondents aged 65 and over were of the same opinion.