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BOPIS shopper satisfaction scores in the U.S. 2018, by time of notification

Customers whose orders were ready in less than 4 hours displayed higher levels of satisfaction with the overall Buy Online Pickup In Store (BOPIS) experience, giving it a rating of 4.5 out of 5 compared to a score of 3.97 by customers whose orders took longer than 4 hours to be ready for pickup.

Customer satisfaction with Buy Online Pick-up In-Store experience in the United States in 2018, by time of order completion*

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Sources

In cooperation with
IHL Group
Release date

February 2019

Region

United States

Survey time period

October to December 2018

Special properties

300 secret shoppers were sent to research BOPIS process of selected leading retailers across the U.S.

Supplementary notes

*Rating on a five-point Likert scale where 5 is extremely satisfied and 1 is extremely dissatisfied.

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Statistics on "E-commerce worldwide"

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