TikTok audiences in the UK 2021, by age and gender

Published by Laura Ceci, Aug 29, 2023
In 2021, almost 30 percent of TikTok influencers' audiences in the United Kingdom were women aged between 18 and 24 years. The second largest TikTok demographic was women aged 13 to 17. In comparison, male users on the platform represented 33.5 of TikTok's user base, with around 11 percent of men engaging with the popular social video app aged between 25 and 34 years.

Distribution of TikTok audiences in the United Kingdom (UK) in 2021, by age and gender

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Release date

July 2022

Region

United Kingdom

Survey time period

2021

Age group

13 years and older

Supplementary notes

Note: the source defines an influencer as an account with over 1,000 subscribers.

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