Daily print consumption amounted to about 17 minutes on average across India in 2020. In comparison, television made up the largest share of media consumption with digital media ranking second that year. One of the major reasons for consistent but low consumption in newspapers and magazines lies in the rapid growth of the digital media market in the country.
Average daily print* consumption across India from 2018 to 2020, with estimates until 2022, by type
(in hours.minutes)
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eMarketer. (May 12, 2020). Average daily print* consumption across India from 2018 to 2020, with estimates until 2022, by type (in hours.minutes) [Graph]. In Statista. Retrieved September 27, 2022, from https://www.statista.com/statistics/1153988/daily-print-consumption-india/
eMarketer. "Average daily print* consumption across India from 2018 to 2020, with estimates until 2022, by type (in hours.minutes)." Chart. May 12, 2020. Statista. Accessed September 27, 2022. https://www.statista.com/statistics/1153988/daily-print-consumption-india/
eMarketer. (2020). Average daily print* consumption across India from 2018 to 2020, with estimates until 2022, by type (in hours.minutes). Statista. Statista Inc.. Accessed: September 27, 2022. https://www.statista.com/statistics/1153988/daily-print-consumption-india/
eMarketer. "Average Daily Print* Consumption across India from 2018 to 2020, with Estimates until 2022, by Type (in Hours.Minutes)." Statista, Statista Inc., 12 May 2020, https://www.statista.com/statistics/1153988/daily-print-consumption-india/
eMarketer, Average daily print* consumption across India from 2018 to 2020, with estimates until 2022, by type (in hours.minutes) Statista, https://www.statista.com/statistics/1153988/daily-print-consumption-india/ (last visited September 27, 2022)
