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Brazil: pay TV vs streaming viewership 2020

In May 2020, 14.6 percent of TV sets in use in Brazil showed video content streamed from over-the-top services, whereas 14.1 percent of TV sets in use showed pay TV content. The streaming figures include only data on content streamed using a (smart) TV set and do not include data on content streamed using other devices, such as computers or mobile phones.

Viewership of pay TV and streaming services in Brazil in May 2020

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Release date

June 2020



Survey time period

May 2020

Special properties

between 7 am and midnight / consumption on (smart) TV sets only

Supplementary notes

* In this metric, each point represent 254,892 households or 693,788 individuals aged four or older.
** This metric expresses the share of TV sets in use tuned to pay TV channels or showing video streaming content.

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Statistics on "Pay TV in Brazil"

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