During a study conducted in Sweden in December 2021, around 41 percent of respondents reported watching films on subscription video-on-demand (SVOD) platforms. TV ranked second with 27 percent, while 21 percent of the interviewees mentioned free or advertising video-on-demand (AVOD) services.
Distribution of movie viewers in Sweden as of December 2021, by platform
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Other statistics that may interest you Film industry in Sweden
Overview
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Movie theaters and moviegoing
4
Workforce and gender equality
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- Basic Statistic Number of employees in the film, video, and TV program industries in Sweden 2019-2023
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Svenska Filminstitutet. (May 17, 2022). Distribution of movie viewers in Sweden as of December 2021, by platform [Graph]. In Statista. Retrieved December 11, 2023, from https://www.statista.com/statistics/1168338/distribution-of-movie-viewers-in-sweden-by-platform/
Svenska Filminstitutet. "Distribution of movie viewers in Sweden as of December 2021, by platform." Chart. May 17, 2022. Statista. Accessed December 11, 2023. https://www.statista.com/statistics/1168338/distribution-of-movie-viewers-in-sweden-by-platform/
Svenska Filminstitutet. (2022). Distribution of movie viewers in Sweden as of December 2021, by platform. Statista. Statista Inc.. Accessed: December 11, 2023. https://www.statista.com/statistics/1168338/distribution-of-movie-viewers-in-sweden-by-platform/
Svenska Filminstitutet. "Distribution of Movie Viewers in Sweden as of December 2021, by Platform." Statista, Statista Inc., 17 May 2022, https://www.statista.com/statistics/1168338/distribution-of-movie-viewers-in-sweden-by-platform/
Svenska Filminstitutet, Distribution of movie viewers in Sweden as of December 2021, by platform Statista, https://www.statista.com/statistics/1168338/distribution-of-movie-viewers-in-sweden-by-platform/ (last visited December 11, 2023)
Distribution of movie viewers in Sweden as of December 2021, by platform [Graph], Svenska Filminstitutet, May 17, 2022. [Online]. Available: https://www.statista.com/statistics/1168338/distribution-of-movie-viewers-in-sweden-by-platform/