French consumers' online and offline purchasing paths for car insurance in 2015

On which channel, online or offline, did you inform yourself or subscribe to your car insurance policy?*

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Sources

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Release date

February 2018

Region

France

Survey time period

Q1 2015

Number of respondents

598 respondents

Special properties

People with access to the Internet via a computer, tablet or smartphone and who have made a purchase

Method of interview

Online survey

Supplementary notes

* This question was phrased by the source as follows: "Sur quel canal, online ou offline avez-vous fait une recherche d’information pour votre achat ? Sur quel canal avez-vous fait votre achat ?"

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