Reasons for choosing online shopping platforms to purchase from in Hong Kong 2020

According to the survey among Hong Kong consumers conducted in 2020, around 53 percent of the respondents said they choose their online shopping websites based on the variety of products. Meanwhile, about 36 percent of the online shoppers regarded vouchers and promotions as essential factors in selecting a website to purchase from.

Leading factors for choosing online shopping websites among consumers in Hong Kong in 2020

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Sources

Release date

September 2020

Region

Hong Kong

Survey time period

2020

Number of respondents

511 respondents

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