From December 2019 to July 2020, around 27.1 percent of social media users from high-tier cities in China mentioned Tmall as their online purchasing channel for cosmetics and beauty products. Meanwhile, around 21.5 percent of the high-tier cities population who bought beauty product online shopped via live streaming.
Most frequently mentioned online beauty products purchasing channels on social media among high-tier city population in China as of July 2020
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CBNData. (September 14, 2020). Most frequently mentioned online beauty products purchasing channels on social media among high-tier city population in China as of July 2020 [Graph]. In Statista. Retrieved March 29, 2024, from https://www.statista.com/statistics/1174713/china-online-beauty-products-buying-channels-among-high-tier-city-residents/
CBNData. "Most frequently mentioned online beauty products purchasing channels on social media among high-tier city population in China as of July 2020." Chart. September 14, 2020. Statista. Accessed March 29, 2024. https://www.statista.com/statistics/1174713/china-online-beauty-products-buying-channels-among-high-tier-city-residents/
CBNData. (2020). Most frequently mentioned online beauty products purchasing channels on social media among high-tier city population in China as of July 2020. Statista. Statista Inc.. Accessed: March 29, 2024. https://www.statista.com/statistics/1174713/china-online-beauty-products-buying-channels-among-high-tier-city-residents/
CBNData. "Most Frequently Mentioned Online Beauty Products Purchasing Channels on Social Media among High-tier City Population in China as of July 2020." Statista, Statista Inc., 14 Sep 2020, https://www.statista.com/statistics/1174713/china-online-beauty-products-buying-channels-among-high-tier-city-residents/
CBNData, Most frequently mentioned online beauty products purchasing channels on social media among high-tier city population in China as of July 2020 Statista, https://www.statista.com/statistics/1174713/china-online-beauty-products-buying-channels-among-high-tier-city-residents/ (last visited March 29, 2024)
Most frequently mentioned online beauty products purchasing channels on social media among high-tier city population in China as of July 2020 [Graph], CBNData, September 14, 2020. [Online]. Available: https://www.statista.com/statistics/1174713/china-online-beauty-products-buying-channels-among-high-tier-city-residents/