According to the survey among Beijing residents, around 31.1 percent of respondents said they purchased beauty and cosmetic products during the Singles' Day sales in 2019. Meanwhile, about 13.2 percent of respondents shopped for maternity and childcare products on November 11.
Leading product categories purchased on Singles' Day among Beijing residents in China in 2019
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Beijing Municipal Bureau of Statistics. (November 28, 2019). Leading product categories purchased on Singles' Day among Beijing residents in China in 2019 [Graph]. In Statista. Retrieved January 22, 2021, from https://www.statista.com/statistics/1177850/china-most-shopped-products-in-singles-day-sales-by-category/
Beijing Municipal Bureau of Statistics. "Leading product categories purchased on Singles' Day among Beijing residents in China in 2019." Chart. November 28, 2019. Statista. Accessed January 22, 2021. https://www.statista.com/statistics/1177850/china-most-shopped-products-in-singles-day-sales-by-category/
Beijing Municipal Bureau of Statistics. (2019). Leading product categories purchased on Singles' Day among Beijing residents in China in 2019. Statista. Statista Inc.. Accessed: January 22, 2021. https://www.statista.com/statistics/1177850/china-most-shopped-products-in-singles-day-sales-by-category/
Beijing Municipal Bureau of Statistics. "Leading Product Categories Purchased on Singles' Day among Beijing Residents in China in 2019." Statista, Statista Inc., 28 Nov 2019, https://www.statista.com/statistics/1177850/china-most-shopped-products-in-singles-day-sales-by-category/
Beijing Municipal Bureau of Statistics, Leading product categories purchased on Singles' Day among Beijing residents in China in 2019 Statista, https://www.statista.com/statistics/1177850/china-most-shopped-products-in-singles-day-sales-by-category/ (last visited January 22, 2021)