Over the period of time since the first quarter of 2017, average basket size of the Berlin-based online fashion retailer Zalando has shrunk, going from 63 euros to 57.7 euros as of the last quarter of 2020. The figure remained stable over the following quarters.
Quarterly average basket size of Zalando from 1st quarter 2017 to 2nd quarter 2021
(in euros)
Figures are based on last twelve months (LTM) basis. Up until Q1 2019, the source defined average basket size as "GMV (gross merchandise volume) divided by number of orders."
Data for quarters prior to Q2 2021 are taken from previous reports published by Zalando.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Statista Accounts:
Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.
Zalando. (August 5, 2021). Quarterly average basket size of Zalando from 1st quarter 2017 to 2nd quarter 2021 (in euros) [Graph]. In Statista. Retrieved July 05, 2022, from https://www.statista.com/statistics/1177941/zalando-average-basket-size/
Zalando. "Quarterly average basket size of Zalando from 1st quarter 2017 to 2nd quarter 2021 (in euros)." Chart. August 5, 2021. Statista. Accessed July 05, 2022. https://www.statista.com/statistics/1177941/zalando-average-basket-size/
Zalando. (2021). Quarterly average basket size of Zalando from 1st quarter 2017 to 2nd quarter 2021 (in euros). Statista. Statista Inc.. Accessed: July 05, 2022. https://www.statista.com/statistics/1177941/zalando-average-basket-size/
Zalando. "Quarterly Average Basket Size of Zalando from 1st Quarter 2017 to 2nd Quarter 2021 (in Euros)." Statista, Statista Inc., 5 Aug 2021, https://www.statista.com/statistics/1177941/zalando-average-basket-size/
Zalando, Quarterly average basket size of Zalando from 1st quarter 2017 to 2nd quarter 2021 (in euros) Statista, https://www.statista.com/statistics/1177941/zalando-average-basket-size/ (last visited July 05, 2022)