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Brazil: post-COVID-19 consumer choices of sustainable shoes 2020

Over half of Brazilians were planning on paying more attention to sustainable footwear brands and products when the COVID-19 pandemic is over, according to a survey conducted in the country. Nearly one fourth of respondents reported that shoe brands and products with social purposes will be more valuable to them. Meanwhile, around two out of ten Brazilians surveyed did not think that they will change footwear consumption preferences after the pandemic. The willingness to pay more for sustainable products in Brazil is highly related to the salary, according to a 2019 survey.

Changes in consumption preferences of sustainable footwear due to the COVID-19 pandemic in Brazil in 2020

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Sources

Release date

September 2020

Region

Brazil

Survey time period

2020

Number of respondents

404 respondents

Supplementary notes

The question posed in the survey was: "você acredita que a pandemia no Brasil afetará os seus valores e preferências de consumo?" (In free translation: do you believe that the pandemic in Brazil will affect your values ​​and consumption preferences?).
The source does not provide information about the type and date of survey.

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Statistics on "Footwear in Brazil"

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