According to a survey on consumer behavior in Central American countries during the COVID-19 pandemic, more than half of respondents expected a decrease in the time allocated to online food and non-food shopping. Moreover, 17 percent forecast, on the contrary, an increase in the time invested buying groceries over the internet, while 15 percent expected the same regarding non-food purchases.
Expected change in time allocation for online purchases of food and non-food items during the coronavirus (COVID-19) pandemic in Central America in 2020
Costa Rica, El Salvador, Guatemala, Honduras, Panama
Survey time period
September 1 to 11, 2020
Number of respondents
299 respondents
Age group
18 years and older
Special properties
Expected change over the following two weeks
Supplementary notes
To the question: "Over the next two weeks, how much time do you expect to spend on these activities compared to how much time you normally spend on them?"
Percentage points may not sum to 100 percent due to rounding.
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McKinsey & Company. (November 3, 2020). Expected change in time allocation for online purchases of food and non-food items during the coronavirus (COVID-19) pandemic in Central America in 2020 [Graph]. In Statista. Retrieved February 06, 2025, from https://www.statista.com/statistics/1178735/expected-change-time-allocation-online-grocery-shopping-coronavirus-central-america/?__sso_cookie_checker=failed
McKinsey & Company. "Expected change in time allocation for online purchases of food and non-food items during the coronavirus (COVID-19) pandemic in Central America in 2020." Chart. November 3, 2020. Statista. Accessed February 06, 2025. https://www.statista.com/statistics/1178735/expected-change-time-allocation-online-grocery-shopping-coronavirus-central-america/?__sso_cookie_checker=failed
McKinsey & Company. (2020). Expected change in time allocation for online purchases of food and non-food items during the coronavirus (COVID-19) pandemic in Central America in 2020. Statista. Statista Inc.. Accessed: February 06, 2025. https://www.statista.com/statistics/1178735/expected-change-time-allocation-online-grocery-shopping-coronavirus-central-america/?__sso_cookie_checker=failed
McKinsey & Company. "Expected Change in Time Allocation for Online Purchases of Food and Non-food Items during The Coronavirus (Covid-19) Pandemic in Central America in 2020." Statista, Statista Inc., 3 Nov 2020, https://www.statista.com/statistics/1178735/expected-change-time-allocation-online-grocery-shopping-coronavirus-central-america/?__sso_cookie_checker=failed
McKinsey & Company, Expected change in time allocation for online purchases of food and non-food items during the coronavirus (COVID-19) pandemic in Central America in 2020 Statista, https://www.statista.com/statistics/1178735/expected-change-time-allocation-online-grocery-shopping-coronavirus-central-america/?__sso_cookie_checker=failed (last visited February 06, 2025)
Expected change in time allocation for online purchases of food and non-food items during the coronavirus (COVID-19) pandemic in Central America in 2020 [Graph], McKinsey & Company, November 3, 2020. [Online]. Available: https://www.statista.com/statistics/1178735/expected-change-time-allocation-online-grocery-shopping-coronavirus-central-america/?__sso_cookie_checker=failed