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Digital cultural activities among Italians 2020, by gender

According to a survey published in 2020, visiting museums, galleries, and similar institutions online was the most popular digital cultural activity among Italians. Such activity was slightly more popular among women than men, as 31 percent of women respondents claimed to have visited a museum digitally, whereas 27 percent of men said the same. On the other hand, 17 percent of men interviewees watched a music gig on live streaming, while 12 percent of women did so.

Most common digital cultural activities among Italians in 2020, by gender

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In cooperation with
YouGov Italy
Release date

September 2020



Survey time period

September 15-16, 2020

Number of respondents

1,011 respondents

Age group

18 years and older

Supplementary notes

Multiple answers were possible.
The survey question was phrased by the source as follows: "Nel corso del 2020 hai svolto almeno una volta le seguenti attività online…? Seleziona tutte le risposte che ritieni opportune.".

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Statistics on "Arts and culture digitization in Italy"

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