
COVID-19 impact on holiday shopping methods UK 2020
The COVID-19 pandemic has drastically changed the way many United Kingdom (UK) consumers do their shopping. E-Commerce in particular has been a popular avenue for shoppers. This trend seems to continue to be popular among UK consumers this upcoming holiday season, as 47 percent are more interested in shopping online for the holidays compared to last year. Although, almost half of those surveyed also stated they are no more or less interested in shopping online this holiday season compared to last year. Almost one third of survey respondents also stated they are more interested in shopping in-app this holiday season compared to last year.