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Luxury product penetration in China 2021, by product type

Penetration of luxury goods in China as of June 2021, by product category

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Sources

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Release date

October 2021

Region

China

Survey time period

June 2020 to June 2021

Number of respondents

approx. 4,700 luxury consumers

Age group

18-55 years

Special properties

among mainland China consumers

Supplementary notes

The results of China's luxury consumer study combines Tencent platform users' survey responses and Tencent data of Chinese luxury consumers.

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Statistics on " Luxury goods market in China "

Statistics on Luxury goods market in China

Overview

4

Retail market

7

Brands

6

Consumption and consumer perspective

7

Further related statistics

17
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