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Women's reasons for starting to use scentless cosmetic products in Japan 2020

Published by C. Diep, Jan 4, 2021
According to a survey conducted in Japan in 2020, about 27 percent of the female respondents did not a have a special reason for starting to use fragrance-free skin care and make-up products. Established beauty brands of scentless cosmetic products in Japan include Canmake, Cezanne, and Kate.

Leading reasons for starting to use fragrance-free skin care and make-up products according to women in Japan as of February 2020

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Source

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Release date

June 2020

Region

Japan

Survey time period

January 30 to February 10, 2020

Number of respondents

1,067 respondents

Age group

20-59 years

Method of interview

Online survey

Supplementary notes

Original survey question: "What made you start using fragrance-free skin care and make-up products?".

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