Discount expectations for Black Friday and Cyber Monday among U.S. consumers 2020
In 2020, most U.S. consumers expected to find discounts and promotions during Black Friday and Cyber Monday sales, a survey revealed. In the United States, one in two consumers expected the average discount to be between 26 and 50 percent of the original value. Another 27 percent of surveyed consumers stated that the discount would presumably amount between 10 and 25 percent.