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Acceptable price points of gaming subscriptions in Singapore 2020, by gamer type

According to a global survey conducted in May and June 2020, Singaporean gamers would accept a price range of between 11 to 56 Singapore dollars per month for video game subscription services. Serious gamers who spent over 20 hours per week on video games said that they would be willing to pay an average of 37 Singapore dollars for monthly gaming subscriptions. Gaming subscriptions such as Apple Arcade, PlayStation Now, and EA Access, are relatively new video game monetization models. Gamers could access a library of various video games for a recurring subscription fee.

Average price ranges video gamers were willing to spend on monthly gaming subscriptions in Singapore as of June 2020, by type of gamer

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Sources

In cooperation with
Simon-Kucher & Partners
Release date

October 2020

Region

Singapore

Survey time period

May and June, 2020

Number of respondents

approx. 520

Age group

13 years and older

Special properties

e.g. Xbox Game Pass, PlayStation Now

Method of interview

Online survey

Supplementary notes

1 Singapore dollar equals to approximately 0.75 U.S. dollars and 0.62 euros as of November 2020.

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