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Acceptable price points of gaming subscriptions in Indonesia 2020, by gamer type

Published by Hanadian Nurhayati-Wolff, Nov 30, 2020
According to a global survey conducted in May and June 2020, Indonesian gamers would accept a price range between 56 to 410 thousand Indonesian rupiah per month for video game subscription services. Serious Indonesian gamers who spent over 20 hours per week on video games said that they would be willing to pay an average of 280 thousand Indonesian rupiah for monthly gaming subscriptions. Gaming subscription, such as Apple Arcade, PlayStation Now, and EA Access, is a relatively new video game monetization model. Gamers could access a library of various video games for a recurring subscription fee.

Average price ranges video gamers were willing to spend on monthly gaming subscriptions in Indonesia as of June 2020, by type of gamer (in 1,000 Indonesian rupiah)

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Sources

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In cooperation with
Simon-Kucher & Partners
Release date

October 2020

Region

Indonesia

Survey time period

May and June, 2020

Number of respondents

approx. 1,040

Age group

13 years and older

Special properties

e.g. Xbox Game Pass, PlayStation Now

Method of interview

Online survey

Supplementary notes

1,000 Indonesian rupiah equals to approximately 0.071 U.S. dollars and 0.059 euros as of November 2020.

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