Digital advertising includes advertisements that appear on computers, mobile phones, tablets, and other digital devices. The travel industry's spending on such digital advertisements in the United States was impacted in 2020 by the coronavirus (COVID-19) pandemic, as normal travel was not possible during this time. According to the source, the travel industry's spending on digital advertisements dropped by 51 percent in 2020, a significant decrease over the previous year.
Change in travel industry digital advertising spending in the United States from 2019 to 2023
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eMarketer. (June 27, 2021). Change in travel industry digital advertising spending in the United States from 2019 to 2023 [Graph]. In Statista. Retrieved December 10, 2023, from https://www.statista.com/statistics/1191486/percent-change-travel-industry-digital-ad-spending-us/
eMarketer. "Change in travel industry digital advertising spending in the United States from 2019 to 2023." Chart. June 27, 2021. Statista. Accessed December 10, 2023. https://www.statista.com/statistics/1191486/percent-change-travel-industry-digital-ad-spending-us/
eMarketer. (2021). Change in travel industry digital advertising spending in the United States from 2019 to 2023. Statista. Statista Inc.. Accessed: December 10, 2023. https://www.statista.com/statistics/1191486/percent-change-travel-industry-digital-ad-spending-us/
eMarketer. "Change in Travel Industry Digital Advertising Spending in The United States from 2019 to 2023." Statista, Statista Inc., 27 Jun 2021, https://www.statista.com/statistics/1191486/percent-change-travel-industry-digital-ad-spending-us/
eMarketer, Change in travel industry digital advertising spending in the United States from 2019 to 2023 Statista, https://www.statista.com/statistics/1191486/percent-change-travel-industry-digital-ad-spending-us/ (last visited December 10, 2023)
Change in travel industry digital advertising spending in the United States from 2019 to 2023 [Graph], eMarketer, June 27, 2021. [Online]. Available: https://www.statista.com/statistics/1191486/percent-change-travel-industry-digital-ad-spending-us/