As of June 2020, an estimated 80 percent of millennials in the United States used either, grocery, drug, or mass savings apps when shopping, making them some of the most used money savings apps among this generation of consumers. Overall, a significant number of millennials used such apps frequently.
Share of millennials who use mobile savings apps when shopping in the United States as of June 2020, by type
Figures refer to respondents who use such savings apps at least once a month or more often.
Millennials are defined by the source as being born between 1981 and 1996.
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Valassis. (July 30, 2020). Share of millennials who use mobile savings apps when shopping in the United States as of June 2020, by type [Graph]. In Statista. Retrieved May 21, 2022, from https://www.statista.com/statistics/1193950/millennial-mobile-savings-app-use-us/
Valassis. "Share of millennials who use mobile savings apps when shopping in the United States as of June 2020, by type." Chart. July 30, 2020. Statista. Accessed May 21, 2022. https://www.statista.com/statistics/1193950/millennial-mobile-savings-app-use-us/
Valassis. (2020). Share of millennials who use mobile savings apps when shopping in the United States as of June 2020, by type. Statista. Statista Inc.. Accessed: May 21, 2022. https://www.statista.com/statistics/1193950/millennial-mobile-savings-app-use-us/
Valassis. "Share of Millennials Who Use Mobile Savings Apps When Shopping in The United States as of June 2020, by Type." Statista, Statista Inc., 30 Jul 2020, https://www.statista.com/statistics/1193950/millennial-mobile-savings-app-use-us/
Valassis, Share of millennials who use mobile savings apps when shopping in the United States as of June 2020, by type Statista, https://www.statista.com/statistics/1193950/millennial-mobile-savings-app-use-us/ (last visited May 21, 2022)