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Most important social media platforms in communications content strategies U.S 2020

Published by
J. G. Navarro,
Jan 6, 2023
During a 2020 survey carried out among senior level communications and marketing professionals in the United States, 35 percent respondents said LikendIn was the most important social media platform in terms of their boarder content strategy. Facebook ranked second, named by 28 percent of respondents.

Most important social media platforms in communications content strategies according to industry professionals in the United States as of September 2020

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Release date

November 2020

Region

United States

Survey time period

August 12 to September 14, 2020

Number of respondents

314 respondents

Special properties

among senior level communication and marketing professionals (agency and in-house)

Method of interview

Online survey

Supplementary notes

"The percentages below indicate how many respondents chose that social media platform as the single-most important one to their broader content strategy."

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Statistics on " Social media marketing in the United States "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Statistics on Social media marketing in the United States

Overview

5

Usage

6

Budget & ROI

4

Effectiveness

8

Market leaders

5

Audience

8

Further related statistics

19

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Topics

Social media advertising and marketing in the U.S.Social media advertising and marketing worldwideFacebook advertising and marketingInstagram marketing and advertisingInfluencer marketing in the U.S.
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