During Black Friday 2020, which fell on November 27 that year, roughly seven in ten search results for the search term "board games" on Walmart.com were accounted for by Hasbro, which had the greatest average share of results for this specific search term. Formerly known as Hassenfeld Brothers, Hasbro owns various brands including Hungry Hungry Hippos, Operation, Twister, and Monopoly.
Leading results when searching for "board games" during Black Friday in the United States in 2020, by online retailer
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Edge by Ascential. (November 19, 2020). Leading results when searching for "board games" during Black Friday in the United States in 2020, by online retailer [Graph]. In Statista. Retrieved April 22, 2021, from https://www.statista.com/statistics/1196288/leading-brands-when-searching-board-games-on-black-friday-by-online-retailer-us/
Edge by Ascential. "Leading results when searching for "board games" during Black Friday in the United States in 2020, by online retailer." Chart. November 19, 2020. Statista. Accessed April 22, 2021. https://www.statista.com/statistics/1196288/leading-brands-when-searching-board-games-on-black-friday-by-online-retailer-us/
Edge by Ascential. (2020). Leading results when searching for "board games" during Black Friday in the United States in 2020, by online retailer. Statista. Statista Inc.. Accessed: April 22, 2021. https://www.statista.com/statistics/1196288/leading-brands-when-searching-board-games-on-black-friday-by-online-retailer-us/
Edge by Ascential. "Leading Results When Searching for "Board Games" during Black Friday in The United States in 2020, by Online Retailer." Statista, Statista Inc., 19 Nov 2020, https://www.statista.com/statistics/1196288/leading-brands-when-searching-board-games-on-black-friday-by-online-retailer-us/
Edge by Ascential, Leading results when searching for "board games" during Black Friday in the United States in 2020, by online retailer Statista, https://www.statista.com/statistics/1196288/leading-brands-when-searching-board-games-on-black-friday-by-online-retailer-us/ (last visited April 22, 2021)