Retail chains: share of products with transparent origin indication in France

According to the attention paid by the French to the local or regional origin of the products they consume, it seems relevant to examine the offer of Made in France products available in major retailers. According to the results of the study carried out by the FIMIF (Fédération Indépendante du Made in France), the indication of origin was provided to the consumer for barely one product out of two (47 percent) in 2017. Carrefour was the transparency leader, with an indication of origin provided to the customer in 82 percent of cases.

Proportion of products with a transparent indication of origin in major retailers in France in 2017, by retailer

Characteristic	Share of products with a transparent origin indication
Carrefour	82%
Auchan	66%
Intermarché	46%
Super U	45%
Cora	44%
Monoprix	43%
Casino	41%
E.Leclerc	39%
Lidl	32%
Aldi	31%
Total	47%

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Release date

July 2017

More information

Region

France

Survey time period

May to June, 2017

Number of respondents

1,340 respondents

Special properties

Product references*

Supplementary notes

* The FIMIF teams analyzed 1,340 references from 18 families of products, both food and non-food, sold under private label by the 10 main retailers in France: Carrefour, Auchan, Leclerc, Intermarché, Super U, Géant Casino, Cora, Lidl, Aldi and Monoprix.

The source adds the following information: "Intermarché benefits from a "Made in France" bonus since the supermarket visited does not sell certain non-food products, often imported from its competitors."

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